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Data protection

1) Information about the collection of personal data and contact details of the person responsible

1.1 We are pleased that you are visiting our website and thank you for your interest. In the following we will inform you about the handling of your personal data when using our website. Personal data are all data with which you can be personally identified.

1.2The person responsible for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is Diwosch GmbH, Trientlgasse 65, 6020 Innsbruck, Austria, Tel .: 0043512327880, Fax: 004351232788099, E-Mail: manuel@diwosch.at. The person responsible for processing personal data is the natural or legal person who, alone or jointly with others, decides on the purposes and means of processing personal data.

1.3 For security reasons and to protect the transmission of personal data and other confidential content (e.g. orders or inquiries to the person responsible), this website uses an SSL or. TLS encryption. You can recognize an encrypted connection by the character string “https: //” and the lock symbol in your browser line.

2) Data collection when you visit our website

If you only use our website for information purposes, i.e. if you do not register or otherwise provide us with information, we only collect data that your browser transmits to our server (so-called “server log files”). When you visit our website, we collect the following data, which is technically necessary for us to display the website to you:

  • Our visited website
  • Date and time at the time of access
  • Amount of data sent in bytes
  • Source / reference from which you came to the page
  • Browser used
  • Operating system used
  • IP address used (if applicable: in anonymous form)

The processing takes place in accordance with Art. 6 Para. 1 lit. f GDPR based on our legitimate interest in improving the stability and functionality of our website. The data will not be passed on or used in any other way. However, we reserve the right to check the server log files retrospectively if there are concrete indications of illegal use.

3) cookies

In order to make visiting our website attractive and to enable the use of certain functions, we use so-called cookies on various pages. These are small text files that are stored on your device. Some of the cookies we use are deleted again after the end of the browser session, i.e. after you close your browser (so-called session cookies). Other cookies remain on your device and enable your browser to be recognized the next time you visit (so-called persistent cookies). If cookies are set, they collect and process certain user information such as browser and location data as well as IP address values on an individual basis. Persistent cookies are automatically deleted after a specified period, which can vary depending on the cookie. The duration of the respective cookie storage can be found in the overview of the cookie settings of your web browser.

In some cases, cookies are used to simplify the ordering process by saving settings (e.g. remembering the contents of a virtual shopping cart for a later visit to the website). If personal data is also processed by individual cookies we use, processing is carried out in accordance with Art. 6 Para. 1 lit. b GDPR either for the execution of the contract, according to Art. 6 Para. 1 lit. a GDPR in the case of consent given or in accordance with Art. 6 Para. 1 lit. f GDPR to safeguard our legitimate interests in the best possible functionality of the website and a customer-friendly and effective design of the page visit.

Please note that you can set your browser so that you are informed about the setting of cookies and can decide individually whether to accept them or to exclude the acceptance of cookies for certain cases or in general. Each browser differs in the way it manages cookie settings. This is described in the help menu of every browser, which explains how you can change your cookie settings. You can find these for the respective browser under the following links:

Internet Explorer: https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manage-cookies
Firefox: https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen
Chrome: https://support.google.com/chrome/answer/95647?hl=de&hlrm=en
Safari: https://support.apple.com/de-de/guide/safari/sfri11471/mac
Opera: https://help.opera.com/de/latest/web-preferences/#cookies

Please note that if you do not accept cookies, the functionality of our website may be restricted.

4) contact

When you contact us (e.g. using the contact form or email), personal data is collected. Which data is collected when a contact form is used can be seen from the respective contact form. These data are stored and used exclusively for the purpose of answering your request or for establishing contact and the associated technical administration. The legal basis for processing this data is our legitimate interest in answering your request in accordance with Art. 6 Para. 1 lit. f GDPR. If your contact is aimed at concluding a contract, the additional legal basis for processing is Art. 6 Para. 1 lit. b GDPR. Your data will be deleted after your request has been processed. This is the case if it can be inferred from the circumstances that the matter in question has been finally clarified and provided that there are no statutory retention requirements.

5) Data processing when opening a customer account and for contract processing

According to Art. 6 para. 1 lit. b GDPR, personal data will continue to be collected and processed if you provide them to us for the execution of a contract or when opening a customer account. Which data is collected can be seen from the respective input forms. A deletion of your customer account is possible at any time and can be done by sending a message to the above address of the person responsible. We save and use the data you provide to process the contract. After the contract has been fully processed or your customer account has been deleted, your data will be blocked with due regard to tax and commercial retention periods and deleted after these periods have expired, unless you have expressly consented to further use of your data or we reserve the right to further use of your data as permitted by law has been.

6) Comment function

As part of the comment function on this website, in addition to your comment, information on the time the comment was created and the commentator name you have chosen will be saved and published on this website. Your IP address is also recorded and saved. The IP address is stored for security reasons and in the event that the person concerned violates the rights of third parties or posts illegal content by submitting a comment. We need your e-mail address in order to contact you if a third party should object to your published content as unlawful. The legal basis for the storage of your data is Art. 6 Para. 1 lit. b and f GDPR. We reserve the right to delete comments if third parties complain that they are unlawful.

You as a user can subscribe to the follow-up comments. You will receive a confirmation email to ensure that you are the owner of the specified email address (double opt-in procedure). The legal basis for data processing in the event of subscribing to comments is Art. 6 Para. 1 lit. a GDPR. You can unsubscribe from ongoing comment subscriptions at any time with effect for the future.For more information on how to unsubscribe, please refer to the confirmation email.

7) Use of customer data for direct mail

7.1 Registration for our e-mail newsletter

If you register for our e-mail newsletter, we will send you information about our offers on a regular basis. The only mandatory information for sending the newsletter is your email address. The provision of further data is voluntary and is used in order to be able to address you personally. We use the so-called double opt-in procedure to send the newsletter. This means that we will only send you an email newsletter if you have expressly confirmed to us that you consent to receiving the newsletter. We will then send you a confirmation email asking you to click on a link to confirm that you want to receive the newsletter in the future.

By activating the confirmation link, you give us your consent to the use of your personal data in accordance with Art. 6 Para. 1 lit. a GDPR. When you register for the newsletter, we save your IP address entered by the Internet Service Provider (ISP) as well as the date and time of registration in order to be able to trace any possible misuse of your e-mail address at a later point in time. The data collected by us when registering for the newsletter are used exclusively for the purpose of advertising via the newsletter. You can unsubscribe from the newsletter at any time using the link provided in the newsletter or by sending a message to the person responsible mentioned above. After you have unsubscribed, your email address will be deleted from our newsletter distribution list immediately, unless you have expressly consented to further use of your data or we reserve the right to use data beyond this, which is permitted by law and about which we will inform you in this declaration.

7.2 Sending the email newsletter to existing customers

If you have provided us with your e-mail address when purchasing goods or services, we reserve the right to regularly send you offers for similar goods or services from our range by e-mail. For this we have to according to § 7 Abs. 3 UWG do not obtain separate consent from you. In this respect, data processing takes place solely on the basis of our legitimate interest in personalized direct mail in accordance with Art. 6 Para. 1 lit. f GDPR. If you have initially objected to the use of your e-mail address for this purpose, we will not send you an e-mail. You are entitled to object to the use of your e-mail address for the aforementioned advertising purpose at any time with effect for the future by notifying the person responsible named at the beginning. For this you only have to pay transmission costs according to the basic tariffs. After receipt of your objection, the use of your e-mail address for advertising purposes will be stopped immediately.

7.3 Sending newsletters via MailChimp
Our e-mail newsletters are sent via the technical service provider The Rocket Science Group, LLC d / b / a MailChimp, 675 Ponce de Leon Ave NE, Suite 5000, Atlanta, GA 30308, USA (http: //www.mailchimp .com /), to which we pass on the data you provided when registering for the newsletter. This transfer takes place in accordance with Art. 6 Para. 1 lit. f GDPR and serves our legitimate interest in using an effective, secure and user-friendly newsletter system. Please note that your data is usually transferred to a MailChimp server in the USA and stored there.
MailChimp uses this information to send and statistically evaluate the newsletter on our behalf. For the evaluation, the e-mails sent contain so-called web beacons or tracking pixels, which represent one-pixel image files that are stored on our website. In this way it can be determined whether a newsletter message has been opened and which links have been clicked. With the help of the web beacons, Mailchimp automatically creates general, non-personal statistics about the reaction behavior to newsletter campaigns. On the basis of our legitimate interest in the statistical evaluation of the newsletter campaigns to optimize advertising communication and better focus on recipient interests, the web beacons in accordance with Art. 6 Para. 1 lit f GDPR but also data of the respective newsletter recipient (email address, time of access, IP address, browser type and operating system) and used. These data allow individual conclusions to be drawn about the newsletter recipient and are processed by Mailchimp for the automated generation of statistics that show whether a specific recipient has opened a newsletter message.
If you want to deactivate the data analysis for statistical evaluation purposes, you have to unsubscribe from the newsletter.
MailChimp can also use this data in accordance with Art. 6 para. 1 lit. f GDPR itself due to its own legitimate interest in the needs-based design and optimization of the service as well as for market research purposes, for example to determine from which countries the recipients come. However, MailChimp does not use the data of our newsletter recipients to write to them itself or to pass them on to third parties.
To protect your data in the USA, we have concluded a data processing order (“Data Processing Agreement”) with MailChimp on the basis of the standard contractual clauses of the European Commission in order to enable the transmission of your personal data to MailChimp. If you are interested, this data processing contract can be viewed at the following Internet address: https://mailchimp.com/legal/data-processing-addendum/
You can view the data protection provisions of MailChimp here:
https://mailchimp.com/legal/privacy/

7.4 Advertising by mail

On the basis of our legitimate interest in personalized direct mail, we reserve the right to store your first and last name, your postal address and – insofar as we have received this additional information from you as part of the contractual relationship – your title, academic degree, year of birth and your professional, Industry or business name in accordance with Art. 6 Para. 1 lit. f GDPR and to use it for sending interesting offers and information about our products by post.

You can object to the storage and use of your data for this purpose at any time by sending a message to the person responsible.

8) Data processing for order processing

8.1 – Transmission of image files for order processing via upload function
On our website, we offer customers the opportunity to commission the personalization of products by transmitting image files via an upload function. The submitted image is used as a template for personalizing the selected product.
Using the upload form on the website, the customer can send us one or more image files from the memory of the device used directly via automated, encrypted data transmission. We then collect, save and use the transmitted files exclusively to produce the personalized product in accordance with the respective service description on our website. If the transmitted image files are passed on to special service providers for the preparation and processing of the order, you will be explicitly informed about this in the following paragraphs. Any further transfer does not take place. If the transmitted files or the digital motifs contain personal data (in particular images of identifiable persons), all processing operations just mentioned are carried out exclusively for the purpose of processing your online order in accordance with Art. 6 Para. 1 lit. b GDPR. After the order has been processed, the transmitted image files are automatically and completely deleted.
– Transmission of image files for order processing by email
On our website, we offer customers the opportunity to commission the personalization of products by sending image files by email. The submitted image is used as a template for personalizing the selected product.
The customer can send one or more image files from the memory of the device used to us via the email address given on the website. We then collect, save and use the files transmitted in this way exclusively to produce the personalized product in the sense of the respective service description on our website. If the transmitted image files are passed on to special service providers for the preparation and processing of the order, you will be explicitly informed about this in the following paragraphs. Any further transfer does not take place. If the transmitted files or the digital motifs contain personal data (in particular images of identifiable persons), all processing operations just mentioned are carried out exclusively for the purpose of processing your online order in accordance with Art. 6 Para. 1 lit. b GDPR. After the order has been processed, the transmitted image files are automatically and completely deleted.

8.2 To process your order, we work together with the following service provider (s) who support us in whole or in part in the execution of concluded contracts. Certain personal data is transmitted to these service providers in accordance with the following information.

The personal data collected by us will be passed on to the transport company commissioned with the delivery as part of the contract processing, insofar as this is necessary for the delivery of the goods. We will pass on your payment data to the commissioned credit institution as part of the payment processing, if this is necessary for the payment processing. If payment service providers are used, we will explicitly inform you about this below. The legal basis for the transfer of data is Art. 6 Para. 1 lit. b GDPR.

8.3 Data transfer to shipping service providers

In order to fulfill our contractual obligations towards our customers, we work together with external shipping partners. We give your name and your delivery address and, if necessary for the delivery, your telephone number, exclusively for the purpose of the delivery of goods Art. 6 Para. 1 lit. b GDPR to a shipping partner selected by us.

If you have given us your express consent to this during or after your order, we will give you your consent in accordance with Art. 1 p. 1 lit. a GDPR, forward your e-mail address and telephone number to the selected shipping service provider so that they can contact you prior to delivery for the purpose of notification or coordination of the delivery.

The consent can be revoked at any time by sending a message to the contact option described below or directly to the shipping service provider at the contact address listed below. After revocation, we will delete the data you have provided for this purpose, unless you have expressly consented to further use of your data or we reserve the right to use data beyond this, which is permitted by law and about which we will inform you in this declaration.

Products from the brands Zirbenquelle and Sportquelle:
DHL (Deutsche Post AG) via Agentur Bucher GmbH (Mutters Business Park, Gärberbach 9 / 2nd floor, A-6020 Innsbruck-Mutters)
Charles-de-Gaulle-Strasse 20
53113 Bonn
Tel .: +49 (0) 228-18 20

Products of all other brands:
General Logistics Systems Austria GmbH via Jars GmbH (Obere Lend 24, 6060 Hall in Tirol)
Traunuferstrasse 105a
A-4052 Ansfelden

8.4 Use of payment service providers (payment services)

– Paypal
When paying via PayPal, credit card via PayPal, direct debit via PayPal or – if offered – “purchase on account” or “installment payment” via PayPal, we give your payment data to PayPal (Europe) Sarl et Cie, SCA, 22- 24 Boulevard Royal, L-2449 Luxembourg (hereinafter “PayPal”), continue. The transfer takes place in accordance with Art. 6 para. 1 lit. b GDPR and only insofar as this is necessary for payment processing.
PayPal reserves the right to carry out a credit check for the payment methods credit card via PayPal, direct debit via PayPal or – if offered – “purchase on account” or “payment in installments” via PayPal. For this purpose, your payment data may be processed in accordance with Art. 6 para. 1 lit. f GDPR passed on to credit agencies on the basis of PayPal’s legitimate interest in determining your solvency. PayPal uses the result of the credit check with regard to the statistical probability of default for the purpose of deciding whether to provide the respective payment method. The credit report can contain probability values (so-called score values). As far as score values are included in the result of the credit report, they are based on a scientifically recognized mathematical-statistical procedure. The calculation of the score values includes, but is not limited to, address data. For more information on data protection, including the credit agencies used, please refer to PayPal’s privacy policy: https://www.paypal.com/de/webapps/mpp/ua/privacy-full
You can object to this processing of your data at any time by sending a message to PayPal. However, PayPal may still be entitled to process your personal data if this is necessary for contractual payment processing.
– Stripe
If you choose a payment method from the payment service provider Stripe, the payment will be processed by the payment service provider Stripe Payments Europe Ltd., 1 Grand Canal Street Lower, Grand Canal Dock, Dublin, Ireland, to whom we will provide the information and information you provided during the ordering process Pass on your order (name, address, account number, bank code, possibly credit card number, invoice amount, currency and transaction number) in accordance with Art. 6 Para. 1 lit. b GDPR. You can find more information on Stripe’s data protection at the URL https://stripe.com/de/privacy#translation.
Stripe reserves the right to carry out a credit check on the basis of mathematical-statistical procedures in order to safeguard the legitimate interest in determining the solvency of the user. If necessary, Stripe transmits the personal data required for a credit check and received as part of payment processing to selected credit agencies, which Stripe discloses to users on request. The credit report can contain probability values (so-called score values). As far as score values are included in the result of the credit report, they are based on a scientifically recognized mathematical-statistical procedure. The calculation of the score values includes, but is not limited to, address data. Stripe uses the result of the credit check with regard to the statistical probability of default for the purpose of deciding on the authorization to use the selected payment method.
You can object to this processing of your data at any time by sending a message to Stripe or the commissioned credit bureaus.
However, Stripe may still be entitled to process your personal data if this is necessary for contractual payment processing.

9) Contact for evaluation reminder

Evaluation reminder by Trusted Shops
If you have given us your express consent to this during or after your order in accordance with Art. 6 Para. 1 lit. a GDPR, we will send your email address to the rating platform Trusted Shops GmbH, Subbelrather Str.15c, 50823 Cologne (www.trustedshops.de) so that they can send you a rating reminder by email.
You can revoke your consent at any time by sending a message to the person responsible for data processing or to the rating platform.

10) Use of rating and seal of approval graphics

Trusted Shops Trustbadge

The Trusted Shops Trustbadge is integrated on this website to display our Trusted Shops seal of approval and to offer Trusted Shops membership to buyers after placing an order.

This serves to safeguard our legitimate interests, which predominate in the context of a weighing up of interests, in the optimal marketing of our offer, Art. 6 Para. 1 lit. f GDPR. The Trustbadge and the services advertised with it are offered by Trusted Shops GmbH, Subbelrather Str.15C, 50823 Cologne.

When the Trustbadge is called up, the web server automatically saves a so-called server log file, which contains, for example, your IP address, the date and time of the call, the amount of data transferred and the requesting provider (access data) and documents the call. This access data is not evaluated and is automatically overwritten no later than seven days after the end of your visit to the site.

Further personal data is only transferred to Trusted Shops if you decide to use Trusted Shops products after completing an order or if you have already registered to use them. In this case, the contractual agreement made between you and Trusted Shops applies.

11) Use of Social Media: Videos

Use of Youtube Videos

This website uses the YouTube embedding function to display and play back videos from the provider “YouTube”, which belongs to Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”).

The extended data protection mode is used here, which, according to the provider, does not start storing user information until the video (s) are played. If the playback of embedded YouTube videos is started, the provider “YouTube” uses cookies to collect information about user behavior. According to information from “Youtube”, these are used, among other things, to record video statistics, improve user-friendliness and prevent abusive practices. If you are logged in to Google, your data will be assigned directly to your account when you click on a video. If you do not wish to be assigned to your profile on YouTube, you must log out before activating the button. Google saves your data (even for users who are not logged in) as usage profiles and evaluates them. Such an evaluation is carried out in particular in accordance with Art. 6 Para. 1 lit. f GDPR on the basis of Google’s legitimate interests in displaying personalized advertising, market research and / or needs-based design of its website. You have the right to object to the creation of these user profiles, although you must contact YouTube to exercise this right. When using YouTube, personal data may also be transmitted to the servers of Google LLC. come in the US.
Regardless of whether or not the embedded videos are played, a connection to the Google network is established each time this website is accessed, which can trigger further data processing operations beyond our control.

Further information on data protection at “Youtube” can be found in the Youtube terms of use at https://www.youtube.com/static?template=terms and in Google’s data protection declaration at https://www.google.de/intl/ de / policies / privacy.

As far as legally required, we have your consent to the processing of your data described above in accordance with Art. 6 Para. 1 lit. a GDPR obtained. You can revoke your consent at any time with effect for the future. To exercise your revocation, deactivate this service in the “Cookie Consent Tool” provided on the website.

12) Online Marketing

12.1 Facebook pixel for creating custom audiences (with cookie consent tool)
Within our online offer, the so-called “Facebook pixel” of the social network Facebook is used, which is operated by Facebook Ireland Limited, 4 Grand Canal Quare, Dublin 2, Ireland (“Facebook”).
If a user clicks on an advertisement placed by us that is played on Facebook, the URL of our linked page will be appended by Facebook Pixel. If our site allows data to be shared with Facebook via pixels, this URL parameter is written into the user’s browser via a cookie, which our linked site sets itself. This cookie is then read by Facebook Pixel and enables the data to be forwarded to Facebook.
With the help of the Facebook pixel, Facebook is on the one hand able to determine the visitors of our online offer as a target group for the presentation of advertisements (so-called “Facebook ads”). Accordingly, we use the Facebook pixel to only display the Facebook ads placed by us to Facebook users who have also shown an interest in our online offer or who have certain characteristics (e.g. interests in certain topics or products that are based on the visited Websites), which we transmit to Facebook (so-called “Custom Audiences”). With the help of the Facebook pixel, we would also like to ensure that our Facebook ads correspond to the potential interest of the users and are not annoying. In this way, we can further evaluate the effectiveness of Facebook ads for statistical and market research purposes by tracking whether users were redirected to our website after clicking on a Facebook ad (so-called “conversion”).
The data collected is anonymous to us, so it does not provide us with any conclusions about the identity of the user. However, the data is stored and processed by Facebook so that a connection to the respective user profile is possible and Facebook can use the data for its own advertising purposes in accordance with the Facebook data usage guidelines (https://www.facebook.com/about/privacy/). The data can enable Facebook and its partners to place advertisements on and outside of Facebook.
The data processing associated with the use of the Facebook pixel is only carried out with your express consent in accordance with Art. 6 Para. 1 lit. a GDPR. You can revoke your consent at any time with effect for the future. In order to exercise your revocation, remove the tick next to the setting for the “Facebook Pixel” in the “Cookie Consent Tool” integrated into the website.

12.2 Use of Google Ads conversion tracking

This website uses the online advertising program “Google Ads” and, as part of Google Ads, the conversion tracking of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”). We use the offer of Google Ads to draw attention to our attractive offers with the help of advertising materials (so-called Google Adwords) on external websites. In relation to the data from the advertising campaigns, we can determine how successful the individual advertising measures are. Our aim is to show you advertisements that are of interest to you, to make our website more interesting for you and to achieve a fair calculation of the advertising costs incurred.

The conversion tracking cookie is set when a user clicks on an Ads ad placed by Google. Cookies are small text files that are stored on your device. These cookies generally lose their validity after 30 days and are not used for personal identification. If the user visits certain pages on this website and the cookie has not yet expired, we and Google can see that the user clicked on the ad and was redirected to this page. Each Google Ads customer receives a different cookie. This means that cookies cannot be tracked via the websites of Google Ads customers. The information obtained using the conversion cookie is used to generate conversion statistics for Google Ads customers who have opted for conversion tracking. The customers find out the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they do not receive any information with which users can be personally identified. If you do not want to participate in tracking, you can block this use by deactivating the Google conversion tracking cookie in your Internet browser under the keyword “User settings”. You will then not be included in the conversion tracking statistics. We use Google Ads based on our legitimate interest in targeted advertising in accordance with. Art. 6 para. 1 lit. f GDPR. When using Google Ads, personal data may also be transmitted to the servers of Google LLC. come in the US.

You can find more information about Google’s data protection provisions at the following Internet address: https://www.google.de/policies/privacy/

You can permanently object to the setting of cookies by Google Ads Conversion Tracking by downloading and installing the Google browser plug-in available under the following link:
https://www.google.com/settings/ads/plugin?hl=de

Please note that certain functions of this website may not be able to be used or only to a limited extent if you have deactivated the use of cookies.

As far as legally required, we have your consent to the processing of your data described above in accordance with Art. 6 Para. 1 lit. a GDPR obtained. You can revoke your consent at any time with effect for the future. In order to exercise your revocation, deactivate this service in the “Cookie Consent Tool” provided on the website or, alternatively, follow the option described above to make an objection.

13) web analytics services

Google (Universal) Analytics
This website uses Google (Universal) Analytics, a web analysis service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”). Google (Universal) Analytics uses so-called “cookies”, which are text files that are stored on your device and that enable your use of the website to be analyzed. The information generated by the cookie about your use of this website (including the abbreviated IP address) is usually transferred to a Google server and stored there; it can also be transferred to the Google LLC server. come in the US.
This website uses Google (Universal) Analytics exclusively with the extension “_anonymizeIp ()”, which ensures anonymization of the IP address by shortening it and excludes direct personal reference. As a result of the extension, your IP address will be shortened beforehand by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be sent to a Google LLC. Server in the USA and shortened there. On our behalf, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide us with other services relating to website activity and internet usage. The IP address transmitted by your browser as part of Google (Universal) Analytics is not merged with other Google data.
With a special function, the so-called “demographic characteristics”, Google Analytics also enables the creation of statistics with statements about the age, gender and interests of the site visitors on the basis of an evaluation of interest-related advertising and with the help of third-party information. This allows the definition and differentiation of user groups of the website for the purpose of target group-optimized alignment of marketing measures. However, data records recorded via the “demographic characteristics” cannot be assigned to a specific person.
All processing described above, in particular the setting of Google Analytics cookies for reading out information on the device used, will only be carried out if you have given us information in accordance with Art. 6 Para. 1 lit. a GDPR have given your express consent to this. Without this consent, Google Analytics will not be used during your visit to the site.
You can revoke your consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the “Cookie Consent Tool” provided on the website. We have concluded an order processing contract with Google for the use of Google Analytics, with which Google is obliged to protect the data of our website visitors and not to pass them on to third parties.
For the transmission of data from the EU to the USA, Google relies on so-called standard data protection clauses of the European Commission, which are intended to ensure compliance with the European level of data protection in the USA.
Further information on Google (Universal) Analytics can be found here: https://policies.google.com/privacy?hl=de&gl=de

14) Retargeting / Remarketing / Referral Advertising

Google Ads remarketing
Our website uses the functions of Google Ads Remarketing, with this we advertise this website in the Google search results as well as on third-party websites. The provider is Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”). For this purpose, Google places a cookie in the browser of your end device, which automatically enables interest-based advertising by means of a pseudonymous cookie ID and based on the pages you have visited. The processing takes place on the basis of our legitimate interest in the optimal marketing of our website according to Art. 6 Para. 1 lit. f GDPR.
Any further data processing will only take place if you have agreed with Google that your internet and app browser history will be linked by Google to your Google account and that information from your Google account will be used to personalize advertisements that you will find on the web consider. In this case, if you are logged in to Google while visiting our website, Google will use your data together with Google Analytics data to create and define target group lists for cross-device remarketing. For this purpose, your personal data is temporarily linked by Google with Google Analytics data in order to form target groups. When using Google Ads Remarketing, personal data may also be transmitted to the servers of Google LLC. come in the US.
You can permanently object to the setting of cookies by Google Ads Remarketing by downloading and installing the Google browser plug-in available at the following link:
https://www.google.com/settings/ads/onweb/
Further information and the data protection provisions regarding advertising and Google can be viewed here:
https://www.google.com/policies/technologies/ads/
As far as legally required, we have your consent to the processing of your data described above in accordance with Art. 6 Para. 1 lit. a GDPR obtained. You can revoke your consent at any time with effect for the future. In order to exercise your revocation, deactivate this service in the “Cookie Consent Tool” provided on the website or, alternatively, follow the option described above to make an objection.

15) Tools and miscellaneous

15.1 Borlabs
This website uses the Borlabs cookie consent tool from Mr Benjamin A. Bornschein, Georg-Wilhelm-Str. 17, 21107 Hamburg (“Borlabs”), which sets two technically necessary cookies (“borlabsCookie” and “borlabsCookieUnblockContent”) to save your cookie preference. The aforementioned processing takes place in accordance with Art. 6 Para. 1 lit. f GDPR based on our legitimate interest in the provision of cookie preference management for website visitors.
The “Borlabs Cookie” does not process any personal data. The “borlabsCookie” cookie stores your chosen preference, which you selected when you entered the website. The “borlabsCookieUnblockContent” cookie stores which (external) media / content you always want to have automatically unblocked. If you would like to revoke these settings, simply delete the cookies in your browser. When you re-enter / reload the website, you will be asked again for your cookie preference.

15.2 – FontAwesome
This site uses so-called web fonts from “FontAwesome”, a service of Fonticons, Inc., 710 Blackhorn Dr, Carl Junction, 64834, MO, USA (“FontAwesome”) for the uniform representation of fonts. When you call up a page, your browser loads the required web fonts into your browser cache in order to display texts and fonts correctly.
For this purpose, the browser you are using must connect to the FontAwesome servers. This can also result in the transmission of personal data to the FontAwesome servers in the USA. In this way, FontAwesome learns that our website has been accessed via your IP address. FontAwesome fonts are used in the interest of a uniform and appealing presentation of our online offers. This represents a legitimate interest within the meaning of Art. 6 Para. 1 lit. f GDPR. If your browser does not support web fonts, a standard font will be used by your computer.
You can find more information about FontAwesome at: https://fontawesome.com/privacy
– Google Web Fonts
This site uses so-called web fonts provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”) for the uniform representation of fonts. When you call up a page, your browser loads the required web fonts into your browser cache in order to display texts and fonts correctly.
For this purpose, the browser you are using must connect to the Google servers. This can also result in the transmission of personal data to the servers of Google LLC. come in the US. In this way, Google learns that our website has been accessed via your IP address. The use of Google Web Fonts takes place in the interest of a uniform and appealing presentation of our online offers. This represents a legitimate interest within the meaning of Art. 6 Para. 1 lit. f GDPR. If your browser does not support web fonts, a standard font will be used by your computer.
You can find more information about Google Web Fonts at https://developers.google.com/fonts/faq and in Google’s privacy policy: https://www.google.com/policies/privacy/

15.3 – Doofinder
In order to make visiting our website attractive and to present you better search results faster, we use the search function of doofinder. This serves to safeguard our predominantly legitimate interest in an optimized presentation of our offer in accordance with Art. 6 Para. 1 lit. f GDPR. The operator of the site is DooFinder SL, Madrid 28037, Rufino González 23 bis, 1º 1, Spain. In order to use the doofinder search function, the browser you are using must connect to the doofinder servers. This gives doofinder knowledge that our website has been accessed via your IP address.
Further information on the Doofinder search can be found at https://www.doofinder.com/de/ and in the doofinder data protection declaration: https://www.doofinder.com/de/privacy-policy

16) rights of the data subject

16.1 The applicable data protection law grants you comprehensive data protection rights (information and intervention rights) vis-à-vis the person responsible with regard to the processing of your personal data, about which we will inform you below:

  • Right to information in accordance with Art. 15 GDPR: In particular, you have a right to information about your personal data processed by us, the processing purposes, the categories of personal data processed, the recipients or categories of recipients to whom your data has been or will be disclosed, the planned Storage period or the criteria for determining the storage period, the existence of a right to correction, deletion, restriction of processing, objection to processing, complaint to a supervisory authority, the origin of your data, if we have not collected them from you, the Existence of automated decision-making including profiling and, if necessary, meaningful information about the logic involved and the scope and the intended effects of such processing, as well as your right to be informed about the guarantees in accordance with Art. 46 GDPR when your data is forwarded in D rittlands exist;
  • Right to correction according to Art. 16 GDPR: You have the right to immediate correction of incorrect data concerning you and / or completion of your incomplete data stored by us;
  • Right to deletion according to Art. 17 GDPR: You have the right to have your personal data deleted if the requirements of Art. 17 Para. 1 of the GDPR. However, this right does not exist in particular if the processing is necessary to exercise the right to freedom of expression and information, to fulfill a legal obligation, for reasons of public interest or to assert, exercise or defend legal claims;
  • Right to restriction of processing in accordance with Art. 18 GDPR: You have the right to request that the processing of your personal data be restricted as long as the correctness of your data is being checked, if you refuse to delete your data due to inadmissible data processing and instead request the Request restriction of the processing of your data if you need your data to assert, exercise or defend legal claims after we no longer need this data after the purpose has been achieved or if you have objected to reasons of your particular situation, as long as it has not yet been determined whether our legitimate Reasons outweigh;
  • Right to information in accordance with Art. 19 GDPR: If you have asserted the right to correction, deletion or restriction of processing against the person responsible, the person responsible is obliged to notify all recipients to whom the personal data concerning you have been disclosed of this correction or deletion of the data or To communicate restriction of processing, unless this proves to be impossible or is associated with a disproportionate effort. You have the right to be informed about these recipients.
  • Right to data portability in accordance with Art. 20 GDPR: You have the right to receive your personal data that you have provided to us in a structured, common and machine-readable format or to request that it be transferred to another person responsible, insofar as this is technically feasible;
  • Right to revoke consent given in accordance with Art. 7 Para. 3 GDPR: You have the right to revoke your consent to the processing of data at any time with effect for the future. In the event of revocation, we will delete the data concerned immediately, provided that further processing cannot be based on a legal basis for processing without consent. Withdrawing your consent does not affect the legality of the processing carried out on the basis of your consent up to the point of withdrawal;
  • Right to lodge a complaint in accordance with Art. 77 GDPR: If you are of the opinion that the processing of your personal data violates the GDPR, you have the right to lodge a complaint with a supervisory authority, in particular in the Member State of your place of residence, your place of work or the place of the alleged infringement.

16.2 RIGHT TO OBJECT

IF WE PROCESS YOUR PERSONAL DATA ON THE BASIS OF OUR MAIN LEGITIMATE INTEREST, YOU HAVE THE EVERY TIME TO PROCESS YOUR PERSONAL DATA ON THE BASIS OF A CONSIDERATION OF YOUR SPECIFIC SITUATION.
IF YOU USE YOUR RIGHT TO OBJECT, WE WILL END THE PROCESSING OF THE DATA CONCERNED. FURTHER PROCESSING IS RESERVED IF WE CAN PROVE COMPULSORY REASONS FOR THE PROCESSING, THAT OUTSIDE YOUR INTERESTS, FUNDAMENTAL RIGHTS AND FREEDOMS, OR IF THE PROCESSING OR EXPRESSION OF THE EXPRESSION APPLIES.

IF YOUR PERSONAL DATA ARE PROCESSED BY US FOR DIRECT ADVERTISING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF PERSONAL DATA FOR THE PURPOSE OF SUCH ADVERTISING. YOU MAY OBJECTIVE AS DESCRIBED ABOVE.

IF YOU MAKE USE OF YOUR RIGHT TO OBJECT, WE WILL END THE PROCESSING OF THE DATA CONCERNED FOR DIRECT ADVERTISING PURPOSES.

17) Duration of storage of personal data

The duration of the storage of personal data is based on the respective legal basis, the processing purpose and – if relevant – additionally based on the respective statutory retention period (e.g. commercial and tax retention periods).

When processing personal data on the basis of express consent in accordance with Art. 6 Para. 1 lit. a GDPR, this data is stored until the person concerned revokes his consent.

Are there statutory retention periods for data that are required within the framework of legal or similar obligations on the basis of Art. 6 Para. 1 lit. b GDPR are processed, this data is routinely deleted after the retention period has expired, provided that it is no longer required for contract fulfillment or contract initiation and / or we have no legitimate interest in further storage.

When processing personal data on the basis of Art. 6 Para. 1 lit. f GDPR, this data is stored until the person concerned exercises his right of objection in accordance with Art. 21 Para. 1 GDPR, unless we can prove compelling legitimate reasons for the processing that outweigh the interests, rights and freedoms of the data subject, or the processing serves to assert, exercise or defend legal claims.

When processing personal data for the purpose of direct advertising on the basis of Art. 6 Para. 1 lit. f GDPR, this data is stored until the person concerned exercises his right of objection in accordance with Art. 21 Para. 2 GDPR.

Unless otherwise stated in the other information in this declaration about specific processing situations, stored personal data will otherwise be deleted when they are no longer necessary for the purposes for which they were collected or otherwise processed.